The main understanding that you wanted an opt in email list is to attract people to your list that are prospects, and you crave solid prospects. Solid prospects are people who are more then likely to buy your products in the time to come. When using a double opt in list, you are almost locked in to get a high quality number of members to your list . Within your list will be people looking for information that you are providing .
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If you use a double opt in list, you may end up having a smaller list of say, only 4000 people , but they will be more than likely very keen for the information you have to offer . Then in-turn these subscribers are most likely to react to advertisements posted on your ezine, resulting in greater residual income for your time .
What would you prefer, having 500,000 cosmopolitan prospects, or having 4000 high quality prospects who are interested in purchasing your products? You want to spend more time focusing on prospects (eighty pct of your time) that are motivated to buy what you have to offer . With the remaining twenty percent you can spend some time on leads that may end up buying from you .
Keeping down the number of complaints of spam your host receives is one of the main reasons for a double opt-in list. Major ISP’s may ban your domain name if you are charged with Spam accusations too often. It makes a lot of sense to always set up a double opt in list when ever possible. This can be easily caried out when you use one of the more well known email marketing companies available for posting newsletters and ezines.
An email marketing software auto-responder company like GetResponse is a great company ( used by World Internet Summit Speakers) that will show you how to set up an automatic double opt in email. It’s very easy, just a quick click that will turn a single opt-in list to a double opt-in list. Know previous technical skill is needed when setting up an email ezine, it’s quite uncomplicated .
